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Sephora mastered in-store sales by investing in data and cutting-edge technology
Sephora mastered in-store sales by investing in data and cutting-edge technology
San Francisco is home to some of the world's biggest tech names - Twitter, Salesforce and Uber to name a few-but it's also headquarters for Sephora, a location that has seemingly served the brand well in adopting technology, ecommerce and digital adver...
In-store technologies: Separating the 'cool' from the 'creepy'
In-store technologies: Separating the 'cool' from the 'creepy'
Smart mirrors are a "cool" in-store technology, but facial recognition software is another story entirely. Those are among the findings of a new survey by RichRelevance, a provider of omnichannel personalization technology.
Are retailers ready for shift to virtual reality shopping?
Are retailers ready for shift to virtual reality shopping?
A wave of virtual reality content is hitting the market this year and consumer adoption could quickly follow, bringing with it growing demand for shopping experiences using the technology, according to a new report from the Center for Advancing Retail ...
Retail 'hasn't looked this good in years' and could head even higher, says technician
Retail 'hasn't looked this good in years' and could head even higher, says technician
After years in the discount bin, investors are beginning to treat the retail space like a must-buy again. One technician says the charts show more upside potential ahead. "Retail hasn't looked this good in years," Ari Wald, head of technical analysis a...